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Comparison · Structured data · Sourced

Power BI vs Looker: Two Approaches to Governance

Both of these are governance tools at heart, which makes the comparison more interesting than a feature list suggests. They disagree about where the semantic layer should live and who should maintain it.

Last reviewed 7 November 2026

The products

Microsoft Power BI

Microsoft

Microsoft's BI platform, combining desktop authoring with a cloud service and an on-premises report server option.

Full profile

Google Looker

Google

A governed BI platform built around LookML, a version-controlled modelling language that centralises metric definitions.

Full profile

The main differences

Where the model lives. Power BI holds its model inside the platform, authored in DAX, frequently with imported data. Looker holds its model as LookML in version control and compiles it to SQL that runs in your warehouse. Looker keeps no copy of the data.

Who maintains it. Power BI models are usually owned by analysts. LookML is owned by people comfortable with code review and pull requests. That is an organisational difference more than a technical one, and it is the usual deciding factor.

Where cost appears. Power BI costs land in licences and capacity. Looker costs land in licences plus warehouse compute, which rises with interactive use and is easy to underestimate.

Deployment. Power BI can be self-hosted via Report Server. Looker cannot: it is a cloud service, which removes it from consideration under strict residency rules.

Side by side

Attribute Microsoft Power BI Google Looker
Vendor MicrosoftGoogle
Primary use Enterprise BIEnterprise BI
Deployment Cloud, On-premises, HybridCloud
Organisation size Small, Medium, EnterpriseMedium, Enterprise
Licensing model Commercial Commercial
Free version Yes No
Trial Yes Yes
Published price USD 14 per user per month (Power BI Pro, billed annually) Contact vendor for pricing
Product status ActiveActive
Capabilities
Interactive dashboards Yes source Yes source
Data visualisation Yes source Yes source
Self-service analytics Yes source Yes source
Scheduled reporting Yes source Yes source
Embedded analytics Yes source Yes source
Data modelling Yes source Yes source
Data connectivity Yes source Yes source
AI-assisted analytics Yes source Not verified
Role-based access control Yes source Yes source
Mobile access Yes source Yes source
Free self-hosted edition No source No source
Vendor-managed cloud Yes source Yes source
Paginated and pixel-perfect reporting Yes source Not verified
Usage or session-based reader licensing No source No source
Planning and budgeting No source No source
Native dbt metric integration No source No source
Associative exploration engine No source No source
Last reviewed 7 November 2026 7 November 2026
Profile View profile View profile

Not verified means the capability has not been checked for that product. It does not mean the product lacks it. Blank cells and unverified rows are never counted as a "no".

Strengths and limitations

Drawn from each product's own profile, where every item is labelled a verified fact or an editorial judgement.

Microsoft Power BI

Read the full assessment

Which to choose

Choose Looker if inconsistent metric definitions are your actual problem, you already run a cloud warehouse, and you have an engineering culture that will maintain a modelling layer in version control. It is the strongest governance story here.

Choose Power BI if you need breadth of audience at low cost, want self-hosting available, or do not have the engineering practice Looker assumes.

A blunt test: if your team does not already use version control for anything, Looker will be an uphill adoption regardless of its merits.

Frequently asked questions

No. Looker is a cloud service, which rules it out where data or the analytics layer must remain on your own infrastructure. Power BI Report Server covers that case.

No. Looker works against Snowflake, Redshift, Databricks and other SQL warehouses. BigQuery is a common pairing because both are Google Cloud products, not a requirement.

Sources and review basis

Attribute values come from each product's structured profile rather than being written into this page, so a correction made once appears everywhere. This comparison was last reviewed on 7 November 2026. Assessment of this category is documentation-based, not hands-on testing of every product.

Disclosure

Alongside advisory work I also build a CMMS and CAFM platform, so I have a commercial interest in enterprise software generally. No vendor here has paid for inclusion, placement or wording, and there are no reseller or affiliate arrangements.

Deciding between these?

Independent help scoring them against your actual requirement rather than a feature list, and designing the integration work that follows. No reseller arrangements.

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