About
Enterprise Solutions & Applied AI, Full-Lifecycle Implementation Leader
I'm a hands-on technologist and implementation leader based in Abu Dhabi. Over the past 22 years I've planned, built and delivered enterprise platforms for organisations across the Middle East, Europe, Africa and Asia, covering utilities, oil & gas, manufacturing, government and the public sector. Today I pair that foundation with applied AI, bringing LLMs, computer vision and predictive analytics into the same operational systems.
Most of my career has been inside the Microsoft Dynamics line, from Navision and Dynamics NAV to today's Business Central and Dynamics 365 Finance & Operations. On the asset side I've led rollouts on Hexagon EAM, IBM Maximo and Oracle E-Business Suite across multi-site, multi-country operations, covering work-order lifecycles, PPM strategy, asset hierarchy and helpdesk integration.
Around those platforms I design and build the middleware, APIs and data pipelines that connect them, with C# / .NET, Python, React and PHP on top of Azure, AWS and GCP data lakes and Power BI reporting.
Getting the integration layer right is the difference between success and expensive failure.
More recently I've been bringing applied AI into those same systems: LLMs and RAG over enterprise knowledge bases, NLP and computer vision on operational data, and machine learning on asset and maintenance history. The interesting work isn't the model in isolation, it's wiring it into a real workflow so it drives genuine decision support rather than a demo.
I hold degrees in both Accounting and Computer Science, and that dual background isn't decorative. I can sit with a CFO on a chart-of-accounts restructure in the morning and work with developers on API contract design in the afternoon. Twenty-plus years inside ERP, EAM and CAFM rollouts means I speak the language of the people who actually use these systems, so I ask the right technical questions.
It is also why I lead with the process, not the software. Before recommending any platform I map and redesign how the work actually flows, then implement the technology to run it. That process-first approach is the core of my business process optimization work.
I write about enterprise technology, integration patterns and applied AI on this blog, and I deliver professional training in cloud computing, databases, SDLC and digital strategy for teams who want to sharpen their enterprise tech skills. I've also built a suite of 11 enterprise products, most of them AI-augmented and ready to deploy.
Key milestones across two decades of enterprise technology, and the move into applied AI.
Running CMMS and CAFM operations day to day at a UAE organisation, while advising other teams on ERP, EAM and CAFM through applied-AI and training engagements.
Shifted toward integration architecture, tying CAFM, EAM and ERP estates together. Started writing publicly about the patterns I kept seeing across projects.
Led multi-site Dynamics 365, Hexagon EAM, IBM Maximo and Oracle Fusion rollouts, running full-lifecycle programmes that typically spanned six to eighteen months.
Started in software development and SQL Server / Oracle DBA work, building first enterprise integrations. Completed degrees in Accounting and Computer Science along the way.
Every engagement follows the same discipline, whether it's a 6-month ERP rollout, a 3-week integration sprint, or an applied-AI pilot.
Whether you need a full implementation partner, integration expertise, an applied-AI pilot, or technical training for your team.